Kia Motors requests dealers to honor MSRP of 2024 Kia EV9 to prevent high markups.
Dealerships often add significant markups to electric vehicles and desirable models.
Kia's previous experience with markups on the EV6 prompts action for the EV9.
Kia is committed to ensuring customers can purchase the EV9 at set prices.
Dealers have been adding markups to EVs and desirable vehicles, hindering ownership.
Kia experienced dealers adding up to $25,000 to the MSRP of the EV6.
Kia requests dealers not to make similar moves with the EV9.
Kia asks dealers to retail the EV9 without any mark-up over the MSRP.
Kia asks dealers to retail the EV9 without any mark-up over the MSRP.
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